I'm sure by now you've seen the ubiquitous whocanisue.com ads.
What I didn't know, and learned from this Herald story, is the guy behind the site is none other than Miamian Curtis Wolfe, a lawyer familiar to many in the downtown legal community:
Curtis is tweeting away under wolfman07, and his personal blog is here.Whocanisue was launched in October 2008 by Curtis Wolfe, 46, a former in-house counsel at a large Miami firm. He's well aware that his site's name might offend some.
``It's definitely meant to be edgy,'' he said. ``We wanted to provoke people. Most lawyer advertising is unremarkable and not memorable. I would sit at home and see these ads asking if you're injured blah, blah, blah. There was no branding involved. We have a brand.''
The company's office on West Palmetto Park Road in Boca Raton has 22 employees, the majority in sales. Two hundred and fifty law firms are signed up as clients and about 25,000 people visit the site each month. Whocanisue.com also advertises in Texas, California, New York, Pennsylvania and other states.
``At this rate we are projecting to do $10 million-plus in 2010,'' said president Vincent Celentano, who helped finance the multimillion-dollar start up, which includes irreverent television spots featuring buxom nurses and a pack of lawyers chasing an ambulance.
Also, all you FSU Law alums, check out what one of your classmates is (allegedly) up to.
I don't know if it's good or bad that his defense attorney is named "Cowboy Bob" (really!)
9 comments:
Ouch, SFL, that hurt.
Save a horse, ride a cowboy.
The ads are offensive. He's making all lawyers look bad.
Who can I SHUMIE?
I take Cowboy Bob's advice regularly. 'Who is the gaucho amigo? Why is he standing in your spangled leather poncho and your elevator shoes?"
I think Mr. Wolfe eulogy for his father Iits in his blog) was really well done
Those ads are pathetic, not nearly as bad as the "Serious Accidents. Serious Attorneys" billboards that are popping up all over the place with those three asshats faces plastered all over.
SFL, the DBR is stealing your stuff-
http://www.dailybusinessreview.com/Web_Blog_Stories/2009/Oct/Benevolence.html
whocanisue.com is a hack website and I doubt you'll land a major client or case from it.
By the way, the site lists every attorney as a practitioner of every legal specialty. Just type in a random field of law and your business zipcode and you are listed.
So if you are looking for traffic ticket defense in downtown Miami, how about Aaron Podhurst?
Looking for an uncontested divorce attorney near Jackson Memorial? Apparently State Attorney Katherine Fernandez Rundle and her staff of 200 ASAs do that as well. And all the lawyers at the PD's office.
Even high profile PI specialist Gary Lesser (the vice chair of the Bar's advertising comm.) apparently does mortgage foreclosure defense.
So which civil litigator is going to sue whocanisue.com for listing us all as practitioners in areas in which we clearly dont practice?
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